The Plus: Someone has to take the lead if we are to accelerate the green shift
Vestre has a long tradition of turning words into actions. We are proud to take the lead, and with the 2021 opening of The Plus, the world's most environmentally friendly furniture factory, we are establishing a pioneering new standard for the factories of the future.
Magnor on the world map as a tourist destination for culture and sustainability
The next generation furniture factory is coming to Magnor. When The Plus opens in 2021, we will be able to deliver more, and faster, in an environmentally friendly and efficient way unlike anything that has gone before. The factory, designed by Bjarke Ingels Group, propels Vestre leaps and bounds into the future. A rising tide lifts every boat, and the local area is coming along for the ride. Magnor is being put on the world map.
Darren Saines has elevated this rehabilitation centre’s garden from odd shrubs and a table tennis table to a colourful oasis for tranquillity and pleasant conversation29.10.2020
In 2016, CatoSenteret got the garden it had been dreaming of, with beautiful plants, lighting and furniture from Vestre. It has become not only an outside space for great conversation, a place to withdraw to and find peace, but also a valuable addition to indoor treatment. One of Norway's best-known garden designers, Darren Saines, is the brains behind the project. In this article, you can read about the ideas and visions behind the inclusive and colourful outside space.
Vestre is creating green jobs with space for everyone, and through The Plus, we are now set to create even more27.10.2020
The primary purpose of Vestre is not simply to produce furniture. We create caring meeting places, where people can come together across social, cultural and financial divides. In this way, we help to make the world a slightly better place; in this way, we create meaningful jobs.
How the UN's Sustainable Development Goals could determine the quality of life for centuries to come23.10.2020
The way we are living on Earth has sent it into decline. In less than a lifetime, we have radically remade the planet. And amid the current coronavirus pandemic, many wonder when we will be able to return to 'normal.' As it turns out, nothing could be worse than returning to normality.
How to compete globally from Scandinavia05.10.2020
An essential reason for building The Plus is to prove that it is possible to compete globally from Scandinavia. Manufacturing in high-cost countries means we must work smarter and more efficiently than our competitors. But it is possible, and Vestre aims to prove it.
Construction of the world’s most environmentally friendly furniture factory has started05.10.2020
On Friday, 25 September, we started building the world’s most environmentally friendly furniture factory. Named The Plus, the factory is located in the town Magnor, in eastern Norway, and will be the largest single investment in the Norwegian furniture industry for decades. The Plus has been designed by the world-famous firm of architects BIG Bjarke Ingels Group, and will serve as a global showcase for outstanding architecture and high-efficiency industrial production.
Democratic meeting places: How sharing stories can bring us closer together14.09.2020
The International Day of Democracy is a yearly opportunity to review democracy in our country, cities and neighborhoods. International days such as this are occasions to address global problems and to celebrate achievements.
How do you build the world’s most environmentally friendly furniture factory?02.09.2020
In June we launched our plans for building the hypermodern factory; The Plus. But The Plus is so much more than that. We actually have five goals for the project, you might call it our manifesto: The first goal being that we will build the most environmentally furniture factory in the world.
Vestre plans to build the world’s most environmentally friendly furniture factory in Norway02.07.2020
Vestre is proud to present its latest project, The Plus. We plan to build the world’s most environmentally friendly furniture factory at Magnor in Norway. This is the largest single investment in the Norwegian furniture industry for decades. The factory, which has been designed by Bjarke Ingels Group (BIG), the world-famous Danish firm of architects, will be a global showcase for sustainable and highly efficient production.
Our Vision Zero: Furniture with ever-lasting life. Even for discontinued models.01.07.2020
Vestre has a Vision Zero. According to this vision, we will not produce a single product which cannot last for ever. This is also how we are fighting the throwaway society, one piece of furniture at a time. Through good design, critical material selection, advanced surface treatment and a little maintenance every now and again, ever-lasting furniture is in fact very much an achievable aim. We also supply spare parts without any time limits – if we do not have them in stock, we will make them for you.
Edible and easy-care planter favourites for landscape gardeners01.07.2020
Summer is here and many people are asking us about planters. We have consulted Sigurd Boasson from Svein Boasson AS to help you choose plants which people will appreciate and are easy to grow. Sigurd is a landscape gardener specialising in using planters to create attractive outdoor spaces.
Vestre’s three proposals to the government for getting the economy back up to speed after Covid-1925.05.2020
In May, Norway’s Minister of Finance Jan Tore Sanner and Minister of Trade and Industry Iselin Nybø invited ten business leaders to a meeting to get their ideas on the Norwegian economy after the coronavirus pandemic. Vestre’s CEO Jan Christian Vestre was among those invited. He presented three specific proposals that could quickly stimulate demand, increase investment in mainland Norway and boost exports. Norway is not the only country to experience major economic challenges as a result of the pandemic, so Vestre’s proposals are also relevant for other countries’ governments. The proposals are presented below.
Smart City Bins04.05.2020
For far too long bins have been emptied without even being half-filled, costing both you and the planet more resources than necessary. Norrsidans and Vestre have now done something about this. We are launching a thoroughly tested, user friendly system that can be pre-installed with your new Vestre bin or even implemented into existing ones, saving you both time and money.
Earth Day – every day22.04.2020
Earth Day happens every year on April 22 and this year for the 50th time. Earth Day is a way to shed light on the biggest challenge to the future of humanity – climate change. We are going to use this Earth Day to tell you some of what we do to meet our climate crisis, while at the same time emphasizing that it is ours. It is everyone’s, and it requires a shared responsibility and a joint effort – and not just a days’ effort, a lifetime one.
From marine plastic waste to high-end products30.03.2020
Vestre wrote earlier about the project “From Beach to Boardroom”, which has also received support from the Norwegian Retailer’s Environment Fund. We can now follow up the story with some great news. The project has become a fully-fledged company called “Ogoori”. Ogoori will work to clean up a half-century of plastic waste floating in the ocean.
"Best stand" at Stockholm Furniture Fair 202017.02.2020
At this years’ Stockholm Furniture Fair, Vestre won the honorable award for Best Stand for our sustainable stand design. The exhibition, which was designed by Note Design Studio, reflected our commitment to sustainability, and all materials in the stand were carefully selected for the ease of recycling or reuse.
This year's new products03.02.2020
At the Stockholm Furniture Fair 2020 we will be presenting this year's new products. There will be some completely new series, and some additions to series that have been seen before. What they all have in common is that through their attractive design they will help to make sustainable, sociable meeting places for users round the world.
Vestre featured in Forbes09.01.2020
In a great piece by Forbes on the art of sustainable development and how to use it as a competitive advantage, they use Vestre as a case study: «Vestre are leading the industry with their positive example in rethinking their approach to business.» We proudly encourage everyone with an interest in the field of sustainability to read the article below.
First we took Manhattan...09.01.2020
And we actually did. In 2010, Norwegian architects Snøhetta were awarded a contract to redesign Times Square in order to turn the iconic site into a social meeting place accessible to the public, and in late 2016 Vestre were lucky enough to partner with them for the project.
Vestre launches new website25.11.2019
Vestre has launched a new and improved website, designed to simplify your working day as a landscape architect, landscape gardener, contractor, etc. The new website includes BIM, multiple download formats and 3D models that let you see the desired product in the given timber and colour. The website was designed by Snøhetta, the renowned architect firm, in collaboration with Værsågod and Bimbear.
From beach to boardroom03.07.2019
With increasing producer responsibility, less plastic is going astray. Ope, IVAR and Vestre have jointly established the project From beach to boardroom as a tangible measure on the part of the business community to address the challenges associated with plastic in nature.
“Peace bench” as a symbol of diplomacy and dialogue to be unveiled at UN headquarters27.06.2019
Following a commission to design a “tool for dialogue,” design firm Snøhetta, aluminum supplier Hydro and Vestre have joined forces to create a “peace bench” for the Nobel Peace Center, titled The Best Weapon. To be unveiled at the United Nations Headquarters in New York City on Nelson Mandela Day, July 18th.
No future for companies that do not take responsibility for their surroundings06.05.2019
The pilot project “The Maintenance Team” has emerged as a direct result of the collaboration with the Church City Mission. The project is a further development of the Church City Mission's work-offer for people without access to ordinary working life.
Vestre certifies with the Nordic Swan Ecolabel03.05.2019
A little over two years ago we could announce that Vestre were the very first manufacturer of outdoor furniture to have a city bench certified with the Nordic Swan Ecolabel.Today we happily announce that additionally four of our top selling ranges all receive the same certification. Previously our April bench was the only product to have the Nordic Swan Ecolabel certification. Now the entire April, April Go, Bloc and Stripes series join the ranks of certified products. Vestre is with this well on it’s way to becoming the world’s most sustainable furniture company.